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A brief, complete history of the gummi bear

By Matt Phillips
Published

Hans Riegel, chief executive of the German confectionary company Haribo, died of heart failure today at the age of 90 in Bonn, according to a statement from the company. Riegel, along with his brother Paul, built the small candy company founded by their father—also named Hans—in 1920 into a global sweets powerhouse after World War II. (Fun fact: Haribo was chosen as a name by crunching together the first sounds in the words HAns RIegel and BOnn)  Here’s a brief timeline on the history of the company’s iconic gummi bears.

1920 — Haribo is founded by Hans Riegel in Bonn. According to legend the original company’s capital included a sack of sugar, a marble slab, a stove and a kettle.

1922 — Riegel invents a bear-shaped fruit flavored gelatin, which he calls Tanzbär, or “dancing bear.”

1925 — Haribo unveils a licorice-flavored Schwarzbär, or black bear.

1945 — Both Hans and Paul Riegel are held in American-run prisoner-of-war camps.

1946 — Hans Riegel junior takes over as CEO company after his father’s death.

1960 — Haribo begins manufacturing its golden Gummibärchen or “little rubber bear,” which we now know as gummi bears.

1967 — Haribo begins making multicolored gummi bears.

1975 — Haribo trademarks the term “Gold Bears,” globally. The term will be at the heart of a recent legal fight with Lindt.

1981 — First American-made gummi bear is produced by the Herman Goelitz Company (now the Jelly Belly Candy Company).

1981 — Chicago based candy concern Trolli launches its gummi worms.

1982 — Haribo opens its first US office.

1985 — A Disney produced cartoon series “Disney’s Adventures of the Gummi Bears” premieres.

2001 — Haribo launches gelatin-free gummis that can qualify for kosher or halal status.

2009 — Paul Riegel dies.

2013 — Hans Riegel dies, leaving two nephews to run Haribo.

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