🌎 Inflation adds flavoring

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Here’s what you need to know

Unilever’s ice cream sales explain how inflation benefited the company. The consumer goods giant’s scooped up more revenue with higher prices.

Adidas revised its full year guidance thanks to positive Yeezy sales. But the company has yet to give an update on the charitable donations linked to the sale of the sneakers.

Gautam Adani is selling his shadow banking business. American private equity firm Bain Capital is buying 90% of Adani Capital and Adani Housing.

There’s still hope for America’s oldest craft brewery. Anchor Brewing said it’s open to an ownership bid by its employees.

A striking summer

The US is staring down what could be one of its largest and costliest strikes ever: a walkout of 340,000 UPS workers. Just a 10-day work stoppage could drain $7 billion from the delivery company.

Workers across the country have turned the heat up on employers this summer. Here’s a refresher on the latest worker actions:

😮‍💨 Broadway actors narrowly avoided a strike after workers reached a deal with producers

One big number: 2 million

Signups for Worldcoin, Sam Altman’s biometrics-based cryptocurrency

Altman, the CEO of OpenAI, launched the digital asset yesterday, and its ambitions are pretty hefty: Distinguish humans from AI, tackle online identity challenges, and solve income inequality. Quartz’s Faustine Ngila explains how Worldcoin aims to accomplish all of that.

How the letter X came to be

Elon Musk is rebranding Twitter to X, a letter some linguists theorize came from the Phoenician letter samekh. Samekh is pronounced with a hard “s,” the meaning of which may have been something akin to “pillar,” “peg,” “support,” or quite literally “fish,” given its resemblance to a fish skeleton.

We’re just a bit obsessed with the letter X—and a lot of other things. Sign up for Quartz’s Weekly Obsession email for deep dives on forgotten histories, surprising facts, and vital stats.

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Surprising discoveries

The US has an annual Hemingway lookalike contest. Gerrit Marshall, a man from Wisconsin, beat out 140 other doppelgängers.

The dark bordered beauty moth is flying away from the edge of extinction. If we’re being honest, it’s not really beautiful, but its story is.

Young adults in China are being hired by their parents. Their job is to be a full-time child who helps around the house, just like in the good ol’ days, only for money.

The Mexican government said making its own rain has effectively treated drought in rural areas. But physicists see the method as a Band-Aid solution.

If the UK’s biggest meat eaters curbed their intake, it’d be like taking millions of cars off the road. Eight million, to be exact.

Our best wishes for a productive day. Send any news, comments, Hemingway quotes, and veggies to [email protected]. Reader support makes Quartz available to all—become a member. Today’s Daily Brief was brought to you by Sofia Lotto Persio and Morgan Haefner.